
Life changing super powers
Everyone has two superpowers; our intelligence (IQ) and our empathy skills. These superpowers determine the course of our lives; how successful we are, how happy we are, our relationships and the legacy we leave behind.
One of these superpowers, our intelligence (IQ) is set at birth, there’s nothing you or I can do about it. But the other superpower, our empathy skills, now that’s totally different.
As 1000’s of organisations and 100,000s of individuals can testify, whoever you are, whatever age you are, regular Packtypes play can increase your empathy skills, transforming the way you live, love, work and perform.
How Packtypes transforms empathy skills
Packtypes simplifies human nature in such a fun, memorable way, that regular play teaches people to consciously recognise their own strengths and respond positively to everyone they meet.
Packtypes harnesses the the power of play to get people talking openly and constructively, giving everyone the words they need to express their feelings, ensuring everyone feels heard.
Which Solution is right for you?
What is Packtypes?
The science behind Packtypes
Created in 2007 by Will Murray, Packtypes is a compellingly creative, psychometric based card game utilising the same proven and sophisticated psychology that complex and expensive psychometric tests are built on.
But that is where the similarity ends. Instead of the experts and complicated reports, that often go unread and unheeded, playing Packtypes gets people thinking for ‘themselves’ about the most important things in their lives; themselves and their relationships with other people. At home and at work!
The benefit of increased empathy skills
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Greater self and social awareness, self-esteem, confidence, tolerance, and self-control.
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Reduced misunderstandings, frustration, and conflict.
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Improved wellbeing, resilience, decision making, and aspiration.
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Turbo-charged relationships, family life, teamwork, leadership, and performance.
Tried, tested and trusted
Since 2007 Packtypes has helped 1000’s of businesses, schools, the police, the NHS and charities, and 100,000’s of individuals, grow in confidence, develop as individuals, relate to each other, engage at work and perform to their full potential.
Packtypes in the workplace
Nothing improves workplace engagement and performance more quickly and cost effectively than increasing empathy right across your organisation, especially the 40% of UK workers who currently get no training and have no voice. Introducing Packtypes across your team or organisation:
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Transforms workplace engagement from within, not above.
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Turns ‘quiet quitters’ into team players and brand advocates.
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Gives managers the tool they need, to support their teams and become the leaders they want to be.
This is not a psychometric test, this is not a team building game, this is Packtypes!

What our clients say...
"We've been scored outstanding on efficiency but I always say it's not about efficiency, it's about people"
Chief Constable Mike Barton
Durham Constabulary
"We got 180,000 staff thinking deeply about themselves and their colleagues"
Nick Green,
Senior Director for Talent, Diversity, Leadership ASDA
"We all love Packtypes. Will and the team at Packtypes were brilliantly supportive. It’s already benefitting performance and we can’t wait to keep on using Packtypes!”
Becky West,
Global Learning Partner, GVC Group